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portada Descargar ficha PDF Título: Open Innovation: The New Imperative For Creating And Profiting From Technology
Autor: Chesbrough, Henry Precio: $186.45
Editorial: Harvard Business Review Book .- Hbs Press Año: 2006
Tema: Tecnologia, Innovaciones, Ingenieria Edición: 1ª
Sinopsis ISBN: 9781422102831
In today's information-rich environment, companies can no longer afford to rely entirely on their own ideas to advance their business, nor can they restrict their innovations to a single path to market. As a result, says Harvard Business School professor Henry W. Chesbrough, the traditional model for innovation--which has been largely internally focused, closed off from outside ideas and technologies--is becoming obsolete. Emerging in its place is a new paradigm, open innovation, which strategically leverages internal and external sources of ideas and takes them to market through multiple paths.
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