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Título: International Bussines | |
Autor: Griffin, Ricky W. ; Pustay, Michael W. | Precio: $3552.00 | |
Editorial: Pearson/Prentice Hall | Año: 2009 | |
Tema: Negocios | Edición: 6ª | |
Sinopsis | ISBN: 9780137019359 | |
Successfully prepare for the international marketplace.
An Overview of International Business; Global Marketplaces and Business Centers; Legal, Technological, and Political Forces; The Role of Culture.; Ethics and Social Responsibility in International Business; International Trade and Investment Theory; International Monetary System and the Balance of Payments; Exchange and International Financial Markets; Formulation of National Trade Policies; International Cooperation among Nations; International Strategic Management; Strategies for Analyzing and Entering Foreign Markets; International Strategic Alliances; International Organization Design and Control; Leadership and Employee Behavior in International Business; International Marketing; International Operations Management; International Financial Management; Human Resource Management and Labor Relations |