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Título: Electronic Commerce | ||
Autor: Turban Efraim | Precio: $810.00 | |
Editorial: Pearson/Prentice Hall | Año: 2008 | |
Tema: Empresa, Finanzas, Comercio | Edición: 4ª | |
Sinopsis | ISBN: 9780132243315 | |
About this title: This text describes the essentials of electronic commerce-how it is being conducted and managed as well as assessing its major opportunities, limitations, issues, and risks. It is a clear, simple, well-organized book, and provides all the basic definitions as well as logical support. Using extensive, vivid examples from large corporations, small businesses, government and not-for-profit agencies from all over the world, it makes the concepts presented come alive for readers. |