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Título: Valuereporting Revolution, The. Moving Beyond The Earnings Game | |
Autor: Eccles, Robert | Precio: $456.00 | |
Editorial: John Wiley & Sons Inc. | Año: 2001 | |
Tema: Marketing, Revolucion, Negocios | Edición: 1ª | |
Sinopsis | ISBN: 9780471398790 | |
The book covers these important debates, as well as the shifting world of accounting principles and oversight, in a comprehensive fashion and with clear prose. Yet while parts of this lengthy, lopsided book are full of detail, the case studies of companies actually experimenting with new metrics are surprisingly thin. |