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Título: Small Business Management: Entrepreneurship And Beyond | |
| Autor: Hatten | Precio: $1965.00 | |
| Editorial: Houghton Mifflin | Año: 2005 | |
| Tema: Negocios, Gerencia | Edición: 3ª | |
| Sinopsis | ISBN: 9780618640195 | |
| Hatten offers a balanced look at both entrepreneurship and small business management_concentrating throughout on how a small organization can achieve and maintain a sustainable competitive advantage.
The text also includes a full chapter on the business plan, plus two sample plans written by students for service and retail businesses. |
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