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portada Descargar ficha PDF Título: Electronic Commerce
Autor: Turban Efraim Precio: $810.00
Editorial: Pearson/Prentice Hall Año: 2008
Tema: Empresa, Finanzas, Comercio Edición:
Sinopsis ISBN: 9780132243315
About this title: This text describes the essentials of electronic commerce-how it is being conducted and managed as well as assessing its major opportunities, limitations, issues, and risks. It is a clear, simple, well-organized book, and provides all the basic definitions as well as logical support. Using extensive, vivid examples from large corporations, small businesses, government and not-for-profit agencies from all over the world, it makes the concepts presented come alive for readers.
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